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Sedano’s Bows New Flagship Store..

December 2009

Sedano’s Supermarkets has opened a new flagship store — the grocer’s 31’st location — in the Westchester area of Miami. To celebrate the Dec. 2 opening, Hialeah, Fla.based Sedano’s is offering shoppers such exclusive special offers as 10 plantains for 99 cents and BOGO deals on everyday items, including a gallon of milk.

Among the store events scheduled through Dec. 13 marking the location’s debut are a 32-person domino tournament sponsored by Budweiser, in-store cooking demonstrations by IMUSA, a Miami Heat Xtreme team appearance, paellas, live music entertainment and in-store samplings.

Customers also have the opportunity to win such gifts as Sedano’s gift cards, a signed guitar by Mexican pop star and composer Marco Antonio Solis, tickets to an entire suite for a Miami Heat game, domino tables and an outdoor fire pit.

The largest independently owned, Hispanic supermarket chain in the United States, Sedano’s operates 30 other locations in Miami-Dade, Broward, Palm Beach counties, and employs 2,600 associates.

Source: Progressive Grocer 2009

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